Browsing: building global brands in India Priya Rustogi LIXIL India GROHE India leadership strategy luxury bathroom brand India market leadership in premium consumer brands

Building a successful global brand in India requires far more than international reputation or premium design. According to Priya Rustogi, Leader (Managing Director) – India at LIXIL IMEA, success in the country’s competitive luxury market depends on curiosity, adaptability and the ability to earn long-term consumer trust.

With more than two decades of leadership experience across industries ranging from consumer electronics to healthcare and water technology, Rustogi believes the central question behind every business remains the same: how people interact with products in their everyday lives.